Bits N Tricks

A platform to contribute to the best of our knowledge so someone else can be benefited.

What The New Year Brings In – SEO Of 2019 10Mar, 2019

What The New Year Brings In – SEO Of 2019

Did you ever think that you would have to do so much just to get noticed among the people who you wish would make a purchase with you or visit your website for their needs? I know right! Welcome to digital marketing. Today search engines are taking the place of word of mouth, personal shopper and product or service reviewer and much more. They are becoming more intelligent than ever before and we are just following their lead. The thing is if you ask any leading online reputation management company in India or any firm that has its hands wet in the waters of online marketing, will tell you how Google has evolved over time. It is now answering more…

Posted in: SEO
Low Quality Score – Fight It With Google Ads Script 05Feb, 2019

Low Quality Score – Fight It With Google Ads Script

First let’s understand what quality score actually is. Google uses Quality Score to measure the relevance of your ad. Quality Score is basically a keyword-level metric. It is measured on a scale of 1 to 10. It illustrates how relevant your ad comes across to your user. The important components of Quality Score are: Historical click-through-rate which is also called CTR Keyword relevance particularly to the ad Keyword and ad relevance to the search query put in by the user Landing page quality If you think that low Quality Score keywords are wasting your money, you can make use of Google ad scripts to help you locate them and perform a quick fix. Low Quality Scores are a nuisance for…

Boost Your Marketing Campaigns With UX Design Principles 20Jan, 2019

Boost Your Marketing Campaigns With UX Design Principles

User Experience (UX) matters and the design of your website, the email template you pick and the CTA you choose, all are a part of it. They are going to boost or subdue the effect of your marketing campaigns. Today a lot of companies entrust their marketing chores to advanced UX teams with highly skilled professionals onboard in the hopes of creating websites and mobile marketing campaigns that provide the user with the most personalized and intuitive experience. These experts are expected to have: A thorough understanding of fundamental UX design principles Effective tips and tricks up their sleeve that let them know your customer and identify and prioritize their needs and pain points Understanding of the right ways to…

How Does The New AdWords Affect You And Your Business? 05Jan, 2019

How Does The New AdWords Affect You And Your Business?

Google effectively intimated that it will do away with the old AdWords interface by the end of 2018. The new Adwords interface has been steadily rolling out to everyone over the past year, and it should be available to everyone by the year-end. According to sources Google said, “The new AdWords will become the exclusive way to manage your accounts by the end of the year, and access to the previous experience will no longer be available.” Apart from that Google added that “all the features you rely on to run your business are available in the new experience.” But what most experts have gathered over a period of time having looked at the new Google AdWords features is that…

Posted in: SEO
Why You Should Migrate From Python To GoLang? 04Dec, 2018

Why You Should Migrate From Python To GoLang?

Why Do You Need A Switch From Python To Go? There are many factors at play when you want to use a language for a project or product. Certain choices have to be made and there are obviously hard decisions that affect your product in the long run. A lot of companies are changing their core service back end from Python to Go. Reasons are aplenty and for the ones out there who are contemplating the same keep on reading to find out more What Matters The Most Is The Performance Go assures performance which makes it a clear winner, both at runtime and compile time. When we talk about computing benchmarks it is very much comparable to Java or…

Some Of The Best Practices For Healthcare Website Development 03Dec, 2018

Some Of The Best Practices For Healthcare Website Development

Healthcare web application development is a critical task. If you find your medical website designer sweating profusely while on the job, it’s not because your air conditioning isn’t working. It is because he is probably working too hard to achieve the desired outcomes. Designing the perfect medical or healthcare website is never going to be easy. They pose a challenge and everyone in the medical website development sphere understands that. There are certain rules to be followed and some guidelines that are set by the industry and also best practices that are to be heeded. You just can’t ignore any of it while creating a professional healthcare website or application. Today we are going to tell you how you can…