Redefining User Experience : Infinite Scrolling Vs. Pagination

Should you use Infinite Scrolling or Pagination for your page content and which of these is better from the SEO perspective? This is the question that brings up a lot of confusion because several website designers are still not sure which method best suits their project. Remember, each method will have its strengths and weaknesses. Let’s understand them a bit more in detail: Infinite Scrolling Infinite scrolling allows the user to scroll up and down a page which keeps a massive amount of content and has no finish-line or end to it. The page simply keeps on refreshing and instead of finding the end to it, we find more and more information loading up. Infinite Scrolling Has The Following Advantages…